institutions (ownership)

what is media ownership?

all media is owned by a company and they have the rights to publish, distribute and manipulate their work
example = warner bros owns dc comics therefore own all of the characters in the DC universe

key issues that will be talked about in an essay:
  • piracy
    • the illegal distribution of media without the permission of its owner
    • the internet and technology make piracy very easy and efficient; it has become cheaper and the quality has improved
    • 3D cinema combats piracy as it is much harder to film in a cinema and the quality is bad
  • dominance of Hollywood over industry
    • the Big 5 dominate the international film industry as they produce many films as they have the money to do so
    • what does this mean for the audiences?
      • limited choice in cinemas
      • endless sequels
      • poor quality films
      • dying NZ film industry

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